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Absolutely. The global music industry is valued at over $150 billion annually, with streaming alone generating billions in revenue. The ongoing issues of royalty underpayment, piracy, and inefficiencies in tracking usage are well-documented. Solving this problem not only helps artists, but also creates a more equitable system for the entire industry. With the rise of digital music consumption, there has never been a better time to solve this issue, creating a ripple effect that will improve the entire ecosystem.
Our solution is DEFloc, a comprehensive digital rights management (DRM) technology that embeds a unique identifier into every song before it’s released into the market. This system allows for the real-time tracking of songs as they’re played, streamed, or used across the globe, ensuring that creators are accurately accounted to for the times the songs streamed over the internet from a head-end broadcast of the song. The system is fully automated, leveraging AI, blockchain-like MetaChain technology, and decentralized tracking to eliminate human error and ensure accountability.
DEFloc is highly effective because it tackles the problem at its core. By automating the tracking, reporting, and collection of royalties, we eliminate the errors and inefficiencies of current systems. The technology enables accurate global monitoring and collection, ensuring that IP creatives such as artists and songwriters are properly accounted to for the streamed broadcast of their work in real-time for every use of their music. Early testing has demonstrated the system’s ability to track music usage across multiple platforms, detect unauthorized usage, and even stop illicit streams.
Yes, DEFloc is both scalable and affordable to music creators. The infrastructure we’re building is designed to handle millions of songs, covering an expanding number of music platforms, streaming services, and other digital outlets. As the system relies on automated processes powered by AI and blockchain technology, scaling the solution to accommodate growing numbers of users is straightforward. Furthermore, our service for both emerging and established artists, songwriters and music IP creators is affordable as DEFloc locates and collects usage revenue directly from DSP's globally and has the ability to expand revenue streams as the system grows.
DEFloc stands apart from competitors due to our ability to track and monetize music in real-time across the entire digital ecosystem, including piracy and unauthorized usage. Unlike traditional royalty collection systems, which rely on slow, manual processes and often fail to accurately track usage, DEFloc integrates cutting-edge technology like Digital Embedded Fingerprinting, MetaChain, and AI algorithms. This end-to-end solution provides music creators with transparency, control, and revenue that was previously out of their reach. .
